Services

This Mode can help you with many different marketing communications activities - from copywriting for print and digital media, to branding, business change and sales messaging projects.

“This Mode goes beyond assimilating your brief, providing research-based analysis and insight which always adds value to the original goal – transforming marketing communications into a powerful business dialogue.”
Sheila Gibson, Principal, CapitalM Associates 

Communication strategy & execution Copywriting & editing
  • Corporate messaging & positioning development
  • Voice and brand development
  • Internal & business change communications
  • Customer, media and partner communications
  • Long and short copy
  • Sales kits, presentations, employee communications, magazines
  • Intranet & web content
  • Banner and ad copy
  • Brochures, data sheets, whitepapers, case studies
  • Press releases, newsletters, presentations, video scripts…
  • Digital communications Research & analysis
  • Copywriting (intranet/extranet/web/multimedia)
  • Web architecture & navigation
  • Concepts and storyboards
  • Taxonomy, SEO and SEM
  • Customer and employee surveys
  • Website analysis
  • Collateral and messaging analysis